Music Diplomacy and “Despacito” effect.
Despacito gives unexpected helpful hand to bankrupt country through its music video [M]edia and Social media are powerful tools, something we Egyptians know very well. [Read More…]
place Branding
What is the Good Country Index? | Video
One of the most interesting talks in the Publomacy field, Nation Branding or Place Branding, Here Mr. Anholt answerer the one million dollar question [Read More…]
What is “Good Country” ماذا نعني بالدولة الجيدة ؟
في عام 1996، صاغ سيمون أنهولت مصطلح "nation Branding" وظهر ميدان من الابحاث باسم place branding research. ومنذ ذلك الحين، عمل سيمون انهولت مع العديد [Read More…]