Music Diplomacy and “Despacito” effect.
Despacito gives unexpected helpful hand to bankrupt country through its music video [M]edia and Social media are powerful tools, something we Egyptians know very well. [Read More…]
Place Branding الترويج للمكان
How did Turkey-Uzbek relations improve after two decades of stagnation?
[A] After nearly two decades of highs and lows in bilateral relations, Uzbek President Mirziyoyev’s “historic” Ankara visit represents a new period centered on security [Read More…]
Turkish Soap Opera Diplomacy: A Western Projection by a Muslim Source
B. Senem Çevik | Ankara University [T]The rise of Turkish soap operas as a phenomenon, particularly in the Middle East, is a fairly new development. These [Read More…]
What is the Good Country Index? | Video
One of the most interesting talks in the Publomacy field, Nation Branding or Place Branding, Here Mr. Anholt answerer the one million dollar question [Read More…]
“GASTRONOMIC DIPLOMACY” IN PERU
BY MATHILDE GOANEC / Original Article Published original in FRIDAY, SEPTEMBER 12TH 2014 Voted the “best gastronomic destination in the world” in 2012 by the World Travel Awards, [Read More…]
لما الصين ليست … بجذابة
تطرح المقالة موضوعا بسيطا ومهما في ذات الوقت، فالمجلة تقول أنه بالرغم من مقدار رغبة الصين بقيادة العالم على النسق الغربي ورغم كل ما تملكه [Read More…]
What is “Good Country” ماذا نعني بالدولة الجيدة ؟
في عام 1996، صاغ سيمون أنهولت مصطلح "nation Branding" وظهر ميدان من الابحاث باسم place branding research. ومنذ ذلك الحين، عمل سيمون انهولت مع العديد [Read More…]